Eric Cohen is the founder and CEO of Merchant Advocate, an industry consulting firm that advises merchants on strategies for working with credit card processors. His firm is based in Hoboken, New Jersey.
The recent announcement that the Federal Reserve, the Federal Trade Commission and the U.S. Treasury Department have formed a joint roundtable to combat payment fraud is a laudable step in solving an ongoing issue in the payments industry.
Regulatory collaboration at this scale signals that Washington finally recognizes the existential threat that sophisticated, tech-driven fraud poses to the American economy.
Yet, for the millions of merchants currently being battered by a relentless wave of chargebacks and rising fees, these top-down solutions won’t arrive fast enough. Government initiatives move at the speed of bureaucracy; fraud moves at the speed of light.
Modern scammers are outmaneuvering traditional defenses, as they’re driven by the democratization of AI and the sheer volume of digital transactions. While we wait for federal roundtable policies to trickle down, merchants are suffering heavily right now. To survive to see the Fed’s long-term solutions, businesses must take immediate, proactive control of their dispute management and fraud prevention strategies.

Waiting for a macroeconomic fix is a luxury merchants don't have. Instead, defensive measures must be implemented at the point of sale.
A massive portion of today’s fraud losses stems from friendly fraud, when customers mistakenly or maliciously dispute authorized charges. Merchants can curb this by optimizing their billing descriptors. If a customer looks at their bank statement and doesn't recognize a cryptic corporate acronym, their first instinct is to click dispute. Ensure your descriptor clearly states your public-facing brand name, website, or phone number.
Improved customer communication is another highly effective, low-tech shield. Sending instant, automated order confirmations and detailed tracking information leaves little room for confusion. Pair this with real-time transaction monitoring tools that flag anomalous buying patterns before a transaction clears, and you can stop scams in their tracks.
When fraud slips through, the battle moves to the chargeback arena. Too many merchants treat chargebacks as a passive cost of doing business, or worse, they ignore them out of frustration. This is a costly mistake.
Proactive dispute management is revenue recovery. When hit with a chargeback, merchants must respond efficiently and decisively. This requires maintaining organized, ironclad evidence, including compelling proof of delivery, IP addresses, matching billing and shipping ZIP codes, and signed contracts or customer service logs.
Responding to disputes isn’t just about clawing back a single transaction’s revenue; it’s about protecting your merchant account. High chargeback ratios trigger devastating consequences, including thousands of dollars in administrative fines, higher swipe fees, or being placed on a high-risk registry that can completely freeze your ability to process credit cards.
The Fed’s new roundtable is a welcome development for the future of payment security. A macro shield, however, cannot replace micro defense.
Merchants must treat fraud prevention not as an IT afterthought, but as a core pillar of operational survival. By implementing robust dispute management systems and real-time preventative measures today, businesses can protect their bottom lines and avoid catastrophic fees, to ensure they are still standing tomorrow.