California-based PizzaRev announced the debut of its mobile app that features what's called the Rev Rewards program as well as mobile ordering, according to a press release.

Rev Rewards members earn points for their purchases, can redeem points for free menu items and gain access to exclusive deals and gifts. The first gift for new Rev Rewards members: a free pizza or entrée salad on their next PizzaRev visit. 

"Our mobile app will play an increasingly important role in delivering a seamless, 360-degree PizzaRev experience for our guests," said PizzaRev's Chief Marketing Officer Jeff Zuckerman, in a release. "The app and Rev Rewards program will enable us to customize the relationship and experience each guest has with our brand, based on their individual dining and ordering preferences."

PizzaRev worked in conjunction with Punchh, a mobile loyalty and insights platform provider, to develop the PizzaRev app. 

"We are excited to partner with PizzaRev for its mobile app debut and launch of 'Rev Rewards’ loyalty, digital ordering & delivery program," said Shyam Rao, founder and CEO of Punchh, in the release. "Our commitment to helping PizzaRev connect with their guests on a more personal level and create a more superior customer experience is paramount, giving their guests the power to earn, monitor and redeem rewards, and place online orders natively through the mobile app."