Sybase 365 announces its new m-commerce platform for FIs and MNOs
Mobile messaging service Sybase 365 released its new mobile commerce platform at the Mobile World Congress in Barcelona, Spain. The company said its platform is the most complete mobile commerce offering on the market for mobile banking, mobile payments and mobile money services.
According to the company's announcement, the new platform enhances the customer engagement experience that FIs and mobile operators can offer their consumers. The company said its platform provides a complete set of features for mobile banking, mobile payments and mobile money services all from a single platform.
Sybase 365 said its mcommerce platform lets banks and MNOs extend their relationship to both the retail and business customer through the mobile channel, supporting mobile payments and mobile money services and extending financial inclusion to the unbanked and under banked.
"Mobile commerce is evolving at a rapid pace in both developed and emerging markets, and as it moves into the mainstream it puts huge demands on existing mobile banking and payment services," said John Sims, president of Sybase 365. "Rather than dealing with thousands of customers and tens of transactions per seconds, you now need platforms that can scale to hundreds of millions of customers, and thousands of transactions per second."
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