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Confident Financial rebrands as DigniFi, launches site for car repair loans

Confident Financial Solutions, a provider of car repair loans, is changing its name to DigniFi and launching a website to provide a better mobile experience with faster sign up and account maintenance.

"We decided to change our name to DigniFi because we believe it more accurately reflects our unique offerings and commitment to our customers," Richard Counihan, CEO, said in a press release. "We believe by creating a brand which provides a dignified financial service experience, this new name captures what our customers value: a quick, affordable, private, fair and respectful customer experience."

The service allows car repair customers to apply for car loans with basic information, like name, mobile number, monthly income, last four digits of a social security number, selection of the repair center and e-signing documents, according to the company website.

The Boulder, Colorado-based company said the loans are offered by WebBank, which is insured by the FDIC. The company has processed about $65 million in loans through its platform.