Shopify launches retail POS hardware to boost in-store experience for merchants
Shopify Inc., a multi-channel commerce platform for online retail, has launched a line of point-of-sale hardware that will "revolutionize the in-store retail experience for some of the world's fastest-growing brands with omnichannel capabilities, including contactless payments," according to a company press release.
The hardware includes the Shopify Tap & Chip Reader, Dock and Retail Stand, which allows customers to choose between scanning their contactless mobile apps or inserting their credit or debit cards. The reader also connects to Shopify POS, which is software from the firm that provides inventory management, secure payments and a consolidated backend that links directly with a merchant's online store, according to Shopify.
"We've helped merchants successfully build and grow their online stores for 14 years and now we're the best partner to help entrepreneurs capitalize on the huge opportunity of in-person selling," Craig Miller, chief product officer at Shopify, said in the announcement. "Digitally native brands want to build loyal audiences through retail locations, and we've designed the best products to help them achieve this success."
Shopify is also offering accessories, including a dock that allows the reader to be detached and used to checkout customers located in other parts of the store.