Verifone and Swipp, a Danish mobile payment app, recently announced an agreement to integrate Swipp as an accepted payment method for more than 30,000 Danish merchants using Verifone devices.

The app's development has been supported by more than 70 banks in Denmark, according to a press release.

Based on Bluetooth Low Energy technology, the service will enable contactless payment from all phones with Swipp. The user experience will be very similar to that of NFC payments. Consumers will need to simply tap the phone in front of the terminal and swipe the app for approval.

Verifone said the partnership will enable more than 800,000 Danes who currently use Swipp to send mobile payments to pay for their goods in store on a day-to-day basis. Today, Verifone supplies more than 50 percent of all terminals in Denmark. Consumers will also be able to benefit from Swipp's high transfer limits, enabling them to pay up to DKK 25,000 (equivalent of EUR 3000 or USD 3,600) per day. The service will be live at a number of joint clients from December 2015.

"The Danes are very eager to be able to pay via their phones, and this is a genuine game changer in mobile payments in Denmark," said Chief Commercial Officer Peter Bredgaard from Swipp. "Merchants will experience an easy path to mobile payment as this only requires a minor upgrade of already installed Verifone terminals. They avoid extra devices in stores and all the cost and complexity associated with new hardware. As such it is by far the most cost-effective and fastest implementation of integrated mobile payment services you can embark on as a retail company in Denmark."